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Exploring Creativity and Consciousness with Deepak Chopra at Cannes Lions

 

Deepak Chopra - Cannes Lions
In an insightful discussion, renowned author and thought leader Deepak Chopra shares his profound views on creativity and its connection to consciousness. He emphasizes that creativity transcends the confines of the mind, emerging from a deeper awareness referred to as pure consciousness, where infinite possibilities reside. Chopra artfully describes creativity as a disruption of ordinary thought patterns, allowing for transformative insights and new narratives. He notes the role of neuroscience in understanding creativity, highlighting two key brain networks: the default mode network, which processes past experiences for novel ideas, and the judgment network, which evaluates these ideas. However, he asserts that the true source of creativity lies beyond the brain, within the expansive realm of consciousness itself.

Chopra also addresses the "hard problem" of consciousness, articulating the difference between subjective experiences and the objective processes occurring in the brain. He urges individuals to tap into the underlying field of awareness—the essence of creativity—found in the stillness between thoughts. Additionally, he discusses his latest book, “Digital Dharma”, where he explores how digital technology, including artificial intelligence, can be utilized to access collective human knowledge and facilitate personal growth. By embracing these tools, we can embark on a journey of self-discovery and actualization, connecting with the infinite source of creativity that resides within us all.

From your perspective, what is creativity and why does it fundamentally define us as human beings? How do we tap into it?
Deepak Chopra: Creativity is never mental - it comes from a deeper source of awareness, which in wisdom traditions is referred to as pure consciousness. This is unconditioned consciousness, not the conditioned mind. Pure consciousness is a field of infinite possibilities, infinite entanglement, infinite creativity, infinite evolution and self-regulation. It's the ultimate source of all experience - of the mind, body and physical world.

When we recognize this, we can see creativity as a disruption in the normal recycling of thoughts and ideas. It's a quantum leap to new meaning, new stories, new relationships - a death and resurrection. There are nine key steps to the creative process: Intended outcome, Information gathering, Information analysis, Incubation - a letting go and detachment, allowing for uncertainty, Insight - the "aha" moment, Inspiration - being "in spirit", Implementation of the creative insight, Incarnation - a leap to a new context, meaning and relationships and Incarnation - the new story is born, the old one dies.

Creativity fundamentally defines us as humans because it taps into the very source of our being - pure consciousness. It allows us to transcend the conditioned mind and access the infinite possibilities of the creative field.

You mentioned the role of neuroscience in understanding creativity. Can you expand on how neuroscience views the creative process?
Deepak Chopra: Neuroscience looks at the neural correlates in the brain that underlie the creative process. But it's important to understand that the creative process itself is not located in the brain or the mind. The brain is just a piece of meat - there's no light, no images, no sensations inside it.

What neuroscience has identified are two key networks involved in creativity. The first is the default mode network, which processes all our past experiences and memories, allowing the brain to make novel combinations and connections. The second is the judgment network, located in the left inferior frontal cortex, which evaluates whether these creative ideas fit with the external world. When these two networks are functioning properly, you get that "Eureka!" moment of insight. But interestingly, people with damage to the judgment network can be highly creative, just without the ability to filter their ideas for external viability.

So neuroscience can map the neural activity, but the true source of creativity lies beyond the brain, in the field of pure consciousness that I described earlier. The brain is simply the interface that allows us to access and express that infinite creative potential.

You've described consciousness as the "hard problem" that's easy for you to understand but difficult for others. Can you elaborate on that?
Deepak Chopra: The hard problem of consciousness is that our subjective experience of the world - seeing, hearing, feeling - cannot be reduced to the objective, physical processes happening in the brain. When you look at me right now, what's coming to your eyes are invisible photons, and what's going to your brain is just electrical activity.

But you're not experiencing electrical activity - you're experiencing your body, this room, my presence. That subjective, first-person experience of consciousness is fundamentally different from the third-person, objective view of the brain's neural correlates. This is the hard problem that neuroscience and materialism have struggled to solve. From my perspective, grounded in wisdom traditions, consciousness is the source and subject of all experience. It's not located in the brain or the body - it's a non-local, infinite field that gives rise to the mind, senses, and physical world as a unified process. Creativity emerges from this field of pure consciousness, not the conditioned mind.

The key is to become aware of that underlying field of awareness, that stillness between your thoughts, which is the true source of creativity. That's your spirit, your soul - the infinite potential that allows you to transcend the limitations of the conditioned self and access the wellspring of creativity.

You recently wrote a book called "Digital Dharma" exploring the intersection of digital technology and this deeper realm of consciousness. Can you tell us more about that?
Deepak Chopra: Digital Dharma is my exploration of how we can use digital technologies, particularly large language models and AI, to access the vast storehouse of human knowledge, creativity and wisdom. No single human being can have access to the totality of philosophy, science, art, mythology, religion and technology. But AI can.

I've been playing with AI for a long time, and I've realized it can serve four key functions. First, it can be a personal friend and confidant, a sounding board for my own thoughts and ideas. Second, it can be a health coach, using data to track and optimize my wellbeing. Third, it can be a research assistant, giving me access to the collective knowledge of humanity. And fourth, it can be a kind of digital guru, allowing me to tap into the wisdom of the ages. Ultimately, Digital Dharma is about using these digital tools to become our own guru, to access the Upa Guru - the guru within. Because the true source of meaning, purpose and creativity lies not in the external world, but in the infinite field of consciousness that we all have access to. AI can be a powerful aid in that journey of self-discovery and self-actualization.