The richness of fabrics, delicate embroideries coupled with fine beading is what his brand is best known for. Every season Murad is inspired by a city or a culture and molds it onto a collection while preserving his craftsmanship and identity.
For Spring/Summer 2020 the Féminines Sacrées takes none other than the eternal Egyptian queens as muses; Nefertiti, Nefertari, Isis and Berenice. Jewelry is transformed into dresses (or vice versa), as golden threads and crystals weave through brocard, tulle, muslin and silks. Every dress was beaming with a piercing golden aura of the Sun God.