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Gwyneth Paltrow On Being A Businesswoman

You may know Gwyneth Paltrow as an A-list actor, but did you know that she is also a businesswomen? She is the founder of Goop, an innovative lifestyle publication that has gained a huge following.

In an intimate conversation during The Cannes Lions International Festival 2016, Gwyneth spoke about her off-camera role.

Paltrow explained that she has become more focused on her business Goop, which came out of the simple idea of sending a weekly email of her thoughts and experiences to a niche community. Such topics were her travels, cooking tips, food allergies and her general curiosity about the Internet. The concept was not to promote Gwyneth the actress, but to answer common questions. And which was mainly the reason why the website gained a loyal following. While the products on the site might be quite pricey, Gwyneth insisted that the place is intended for discovery, and not necessarily purchase.
Gwyneth concluded with an advice to every business entrepreneur and said: “You have to have confidence, because self-belief is everything.”

By Victor N.